Digital
A well designed and developed website is key to creating a strong online presence that represents and supports your business. With technology advancing at a rapid rate and website requirements increasing constantly, an up to date website is crucial to remain visible and competitive online. We create websites with the following features:
- A responsive design
- Fast loading time
- Social media integration
- Search engine optimization
- A design to match your brand
- E-commerce capabilities (if needed)
- Mobile and tablet compatibility
- Strong user interface and user experience
UX/UI Optimizations
We work closely with corporate leadership teams to manage end-to-end user experience strategy and optimizations, defining objectives, prioritizing use cases and executing project scopes. Our talented team of UX/UI designers and developers will optimize the user funnel for web platforms and mobile application.
Search Engine Optimization (SEO)
Search engine optimization is crucial to creating a website with strong visibility. The Wright Touch creates a short-term SEO strategy and plans to
then implement. The first phase of the SEO plan is focused on the technical side of refreshing and optimizing a website. After that,
further search engine optimization will be planned and executed. Targeted keywords will be established
between the Company and The Wright Touch along with a competitor list and analysis.
Social Media Strategy
The Wright Touch will set up the proper social media platforms including Facebook, Twitter, LinkedIn and/or Google+ for the client or we will upgrade the current accounts. We will then create a social media strategy and weekly editorial calendars to begin building a strong social media presence along with utilizing additional advertising opportunities in the platforms.
Email Marketing
Email marketing is one of the most impactful platforms for digital marketing. Based on overall marketing goals, our team develops and executes email marketing campaigns for our clients to boost brand awareness, drive lead generation or incentivize consumer action. We take a holistic approach to email communication and manage the process from content creation to campaign deployment. We pride ourselves in being adaptable to our clients’ needs and have launched campaigns across multiple marketing automation and email marketing platforms.
Paid Media Strategy & Execution
Integrated media plans enhance and promote a brand while reaching the right target audience. The Wright Touch performs market research along with gathering input from the client to create a media plan. The plan consists of a strategic combination of publications, ad servers, and other placements that align with the overall goals and objectives.
